Anza GoodbarJan 29, 20225 minHow to Create Your Unique Value Proposition in 5 Easy StepsDo you know what your Unique Value Proposition (UVP) is? If you said, “no,” it’s time to pause and create a statement that will set you...
Anza GoodbarJan 29, 20223 minI don’t have an avatar…does it matter?Last week I hosted a masterclass called 5 Things you Need to Know About Your Avatar to Write Copy Like a Pro! The purpose of the class...
Anza GoodbarJan 29, 20223 minCan a Curated Audience Boost Your Conversion Rates?This week I had an eye-opening conversation with a potential customer who asked me this question: “Isn't a custom audience built-in...
Anza GoodbarJan 29, 20225 min7 Ways to Attract and Nurture Your LeadsDigital marketing continues to evolve. Omni-channel and multi-channel marketing strategies are a must to reach today’s savvy buyers....